[RealRam]

Most informative piece served by way of excellent writing, ADARIAN. Well done!

Well then, our EJD home, not that attractive. Let's continue winning and see how that may alter the cash registers.

I mean winning all the way to a respectable 12-4 record or better. Move into the playoffs. Get a few more jerseys printed with Rams names. A couple more Fathead stick-on designs too.

And I know that all this is, ultimately, petty cash. Enough to pay the pretty Cheerleaders, perhaps.

Let's go to the bank and pull out the loans to modify the stadium's image to the needed "status", whether by adding luxury suites or by selling better quality hotdogs and less expensive soda (these revenues stay home, I hope). I think a good, solid winning record could get us out of the 'have-nots', that you mentioned.

Chicago's Soldier Field and the New Orleans Superdome are perfect examples of what can be done by means of a dramatic make-over (albeit those two stadiums had very different issues, motives and moneys). We at the St. Louis Rams have, so far, placed new carpet in the main room. I realize it may not be much --renovations to the NFL real estate is soooo pricey!

But, hopefully, we can prove we love our team and want to support it to stay put and to be part of a good, respectable neighborhood. Not necessarily to be among the fanciest high style houses but certainly among the decent and dignified.