February 12, 2008
Dennis Dillon
You can't accuse the Rams of standing still and watching the world go by. Since their appalling 3-13 season ended, they have made major changes to their infrastructure.
Scott Linehan, who spent a few weeks reflecting on his second season as head coach, realized he needed help in some areas and dismissed six of his 19 assistants. Most of the firings were offensive assistants, and replacing young coordinator Greg Olson with Al Saunders, a 25-year coaching veteran, was the biggest change.
Art Valero is the new running backs coach. Steve Loney was brought in to coach the offensive line. Ron Milus was promoted to secondary coach from assistant secondary coach, and Terry Shea is expected to be named the new quarterbacks coach.
The organization also strengthened its front office -- an area it has needed to address for a long time -- by hiring Billy Devaney as executive vice president of player personnel. Devaney, like Saunders, has a quarter century of NFL experience, having worked in Washington, San Diego and, most recently, Atlanta, where he was assistant general manager. He will run all aspects of the team's personnel department.
All this brings back memories of what happened after the 1998 season. Coach Dick Vermeil, coming off a 4-12 record in his second season as coach, was "persuaded" by management to make several changes.
Those changes helped bring about one of the NFL's biggest turnarounds. The Rams went 13-3 in 1999 and beat Tennessee in Super Bowl 34.
Sorry, Rams fans. If you think history is about to repeat itself, you're in for a big disappointment. The Rams should be better in 2008 -- they might even go 8-8 -- but it's highly unlikely they will make the playoffs.
There is a talent disparity between the Rams of the late '90s and the current incarnation. In '99, the Rams drafted wide receiver
Torry Holt, traded for running back Marshall Faulk and replaced injured quarterback Trent Green with Kurt Warner, whose improbable performance earned him league MVP honors.
Holt now is 31 and has a bad knee. Faulk is retired, and Warner has been gone since 2003. Wide receiver Isaac Bruce, defensive end
Leonard Little and offensive tackle
Orlando Pace -- three other premier players from a Rams team that went 37-11 and made two Super Bowls between 1999 and 2001 -- are aging or injury-plagued.
The worst news: It looks like few players are ready to step up and become the team's new stars. That's a consequence of bad personnel decisions. Not only have the Rams drafted poorly this decade, but they also can't seem make good free-agent signings.
Exhibit A: Look at the first three rounds of the 2006 draft. In Round 1, the Rams selected 5-10 cornerback
Tye Hill when they could have taken 6-2 Antonio Cromartie. Hill is an undersized defender in a division full of big wide receivers, and he missed half the 2007 season with injuries. Cromartie made the Pro Bowl for San Diego and has superstar potential.
The Rams took tight end
Joe Klopfenstein in the second round that year. He hasn't shown much ability as a receiver or a blocker, and he caught only two passes in '07. St. Louis took three players in the third round: defensive tackle
Claude Wroten, linebacker Jon Alston and tight end Dominque Byrd. Wroten looks like a bust, Alston was released early in the '07 season, and Byrd has made less news on the field than off -- he has had at least two incidents involving police.
Other Rams picks who have failed recently include defensive end Anthony Hargrove (third round, 2004); defensive tackles Jimmy Kennedy (first, 2003) and Damione Lewis (first, 2001); linebacker Robert Thomas (first, 2002), safety Adam Archuleta (first, 2001); running back Trung Canidate (first, 2000) �
Well, you get the picture. And the jury is still out on offensive tackle
Alex Barron (first, 2005), cornerback Ronald Bartell (second, 2005) and guard
Richie Incognito (third, 2005).
Meanwhile, other players who could have made big contributions for the Rams have been allowed to leave. Kevin Curtis (third, 2003), the team's No. 3 wide receiver behind Bruce and Holt during his four seasons in St. Louis, went to Philadelphia as a free agent after the 2006 season and caught 77 passes for 1,110 yards and six touchdowns last season. Fullback Madison Hedgecock (seventh, 2005), who was released last September, wound up as a starter for the Super Bowl champion Giants.
Here's perhaps the most damning evidence of the Rams' poor drafts: In this decade, St. Louis' only drafted player to make the Pro Bowl has been running back
Steven Jackson.
Retooling the coaching staff and front office was necessary, but Al Saunders and Billy Devaney won't be wearing helmets and shoulder pads on Sunday afternoons. The players ultimately will make the difference for the Rams. And while the cupboard may not be bare, it needs considerable restocking.
Unfortunately for St. Louis, that's going to require time -- and better choices.