Rams to Kick Off 10th Season In St. Louis
Thursday, August 12, 2004
-Tonight’s Preseason Home Opener Begins the Anniversary Celebration-
With one world championship, two NFC championships, three division titles and four playoff appearances, the city of St. Louis has had much to celebrate in the brief tenure of the Rams.
“We’ve enjoyed a great deal of success in a very short period of time,” says John Shaw, president,
St. Louis Rams. “And when reflecting on those accomplishments, we felt that it was appropriate to give the fans -- who have been an integral part of our successes -- a chance to participate in some of the 10th anniversary activities.”
Those activities include selecting an all-time St. Louis Rams team at stlouisrams.com. Voting will take place throughout the season, with the selected players being announced at halftime of the January 2 game versus the New York Jets. Fans may also post their favorite St. Louis football memories and check out the ten top plays on stlouisrams.com.
In commemoration of the milestone season, the Rams have unveiled a 10th anniversary logo, which will be featured in a variety of ways during the 2004 season including on the team’s home and away jerseys, on street banners and on the field of the Edward Jones Dome.
Other components of the 10th anniversary season include: a special interactive anniversary section on stlouisrams.com, game tickets highlighting the 10 plays identified as the greatest in St. Louis Rams’ history and several commemorative game giveaways. The team will also introduce a new commemorative magazine, “Rams Insider” that will be available at all Rams’ home games; an advertising campaign highlighting the 10 seasons; and a series of public service announcements encouraging fans to “Join the Team” and give back to the community through volunteerism.
About the St. Louis Rams
Since moving to St. Louis in 1995, the Rams have become one of the most successful and popular teams in professional sports continually placing St. Louis on the national stage. With 56 victories in the past five seasons, the Rams are tied for the most victories in the NFL. The team has also enjoyed 77 consecutive home sellouts, the best home record in the NFL since 1999, and unprecedented local television ratings. Off-the-field, the organization has contributed more than $5 million to local organizations and been identified as a leader in the area of sports philanthropy. For more information on the St. Louis Rams, please visit stlouisrams.com.

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